The Agripreneurship in the Lao P.D.R: Motivation, Characteristics, and Success Factors

Abstract

This study aims to investigate three key areas, agricultural entrepre-neurship motivation factors, agricultural entrepreneurship characteristics; and agricultural business operators' success factors in Lao P.D.R. The research samples are successful agripreneurs in Vientiane Capital, Vientiane Province, Savannakhet Province, and Champasack Province, totaling 53 successful agripreneurs with the criteria of 5 years in business operation. The study found that agripreneurs in Laos are motivated by the prospect of success, passion for agriculture, and economic opportunities. They need experience, organizational growth, and legal autonomy. Successful Laotian agripreneurs have high scores in various attributes, including leadership, financial comprehension, and commercial knowledge. However, barriers to growth include lack of resources, expertise, and legal knowledge. Seasonal diseases, exchange rate fluctuations, inflation, and challenges like perishable products, policies, and technology also pose challenges.